Campaign Asset List Planner

41 campaign asset list

by minhnv0807 · MIT license · ★ 599 on GitHub

41 campaign asset list cover

Dung khi campaign da chot huong va can biet phai thiet ke NHUNG GI — danh sach asset theo kenh kem kich thuoc, so luong, uu tien, nguoi lam, deadline dat nguoc tu ngay launch theo timeline T-14 den D+1 va quy uoc dat ten file. Kich hoat…

---
name: 41-campaign-asset-list
description: "Dung khi campaign da chot huong va can biet phai thiet ke NHUNG GI — danh sach asset theo kenh kem kich thuoc, so luong, uu tien, nguoi lam, deadline dat nguoc tu ngay launch theo timeline T-14 den D+1 va quy uoc dat ten file. Kich hoat khi user nhac 'asset list', 'danh sach asset campaign', 'designer can lam gi', 'liet ke file thiet ke', 'campaign nay can bao nhieu anh', 'checklist design', 'khong biet con thieu asset nao'. Khong dung cho — brief chi tiet cho tung asset thi dung skill 42-brief-hinh-anh, 43-brief-carousel hoac 44-brief-video-editor; brief tong the chien dich cho ca team thi dung skill 02-brief-chien-dich; nhan mot master ra du kich thuoc thi dung skill 50-asset-resize."
metadata:
  version: 1.0.1
  category: operations
license: MIT
triggers:
  - "asset list campaign"
  - "danh sach asset"
  - "checklist design campaign"
  - "liet ke file thiet ke"
  - "designer can lam gi cho campaign"
  - "len list asset"
  - "asset can thiet ke"
output: "File .md — bang asset list theo kenh kem deadline nguoc tu ngay launch, timeline designer T-14 den D+1, naming convention. Designer nhan la biet lam gi, khong can hoi lai."
related:
  - 02-brief-chien-dich

Overview

Doc .agents/product-marketing-context.md va campaign brief neu co. Neu thieu, hoi toi da 4 cau:

Manual install (npx, ZIP)
Claude Codenpx skills add minhnv0807/ai-business-skills --skill 41-campaign-asset-list -g -a claude-code
Claude Code (degit)npx degit minhnv0807/ai-business-skills/skills/vi/41-campaign-asset-list#master ~/.claude/skills/41-campaign-asset-list
Claude.ai / desktopZip the folder and upload it under Settings → Capabilities → Skills.
Codex, Cursor, other agentsPoint them at SKILL.md. The other files are plain text.

Connects with Agent Alley MCP · agentalley.io/mcp

Files included

  • SKILL.md9.3 KB
Read SKILL.md here
minhnv0807/master1 file shown
SKILL.md
Show the full text187 lines

Danh Sach Asset Campaign

Buoc dau tien cua design production: liet ke toan bo asset can lam truoc khi mo bat ky tool design nao. Doc campaign brief tu 02-brief-chien-dich truoc — neu chua co brief, goi skill do truoc.

Thu thap thong tin

Doc .agents/product-marketing-context.md va campaign brief neu co. Neu thieu, hoi toi da 4 cau:

  1. Ten campaign + muc tieu chinh + ngay launch? Lead / sale / awareness — va ngay launch chinh thuc (de dat deadline nguoc).
  2. Kenh chay? Meta Ads / TikTok Ads / Zalo OA / Email / Landing page — co chay organic song song khong?
  3. Format nao? Co video ads khong hay chi static? Co UGC / KOC content khong?
  4. Ai phu trach? Designer nao nhan viec, da co brand guideline chua? (Neu chua, goi 46-brand-guideline truoc.)

Nguyen tac

  1. Asset list truoc, tool sau. Lam list truoc khi mo Canva/Figma — khong lam nguoc.
  2. Moi asset co deadline cu the. Khong chap nhan "cang som cang tot".
  3. Moi tang funnel can creative rieng. TOFU / MOFU / BOFU khong dung chung 1 asset.
  4. Thieu asset ngay launch = loi cua khau planning, khong phai khau design. Moi thieu sot deu do khong len list tu dau.
  5. Update trang thai realtime trong file nay de Leader theo doi khong can hoi.
  6. Brief thieu thong tin thi hoi ngay, khong tu doan.

Quy trinh

Buoc 1 — Xac dinh kenh va format

Tu campaign brief, liet ke toan bo kenh dang chay va format tuong ung tren tung kenh (single image, carousel, story, video, email banner, landing page, organic post).

Buoc 2 — Map asset theo funnel

Moi tang TOFU / MOFU / BOFU can creative rieng:

Tang Vai tro creative Vi du asset
TOFU Stop scroll, cham noi dau, awareness Single image hook, thumbnail video, teasing post
MOFU Build trust, giai thich, proof Carousel value, story series, banner case study
BOFU Chot chuyen doi, offer ro Retarget static, end card CTA, landing page
Buoc 3 — Dat deadline nguoc tu ngay launch
Do phuc tap Vi du asset Deadline
Concept MVP (duyet truoc khi lam full) Layout tho, draft concept Launch - 7 ngay
Phuc tap Landing page, video, thumbnail video Launch - 5 ngay
Trung binh Carousel, banner set day du kich thuoc Launch - 3 ngay
Nhanh Static post, story Launch - 1 ngay
Buoc 4 — Gan owner, uu tien, trang thai

Moi dong asset co: owner (ai lam), uu tien (Cao / Trung binh / Thap), trang thai (DRAFT / REVIEW / APPROVED / ARCHIVED). Asset gan launch + chan kenh chinh = uu tien Cao.

Cau truc ket qua

Ten file: campaign-asset-list-[ten-campaign]-[YYYYMMDD].md

# Asset List — [Ten campaign]

## Tong quan
| Hang muc | Chi tiet |
|----------|----------|
| Ten campaign | |
| Ngay launch | |
| Kenh chay | |
| Tong so asset can lam | |
| Designer phu trach | |
| Brand guideline ap dung | [link file brand guideline] |

## Facebook / Instagram Ads
| # | Asset | Kich thuoc | Tang | So luong | Uu tien | Owner | Deadline | Trang thai |
|---|-------|-----------|------|----------|---------|-------|----------|------------|
| 1 | Single image — Feed | 1080x1080px | TOFU | 2 variants | Cao | | Launch-1 | DRAFT |
| 2 | Single image — Feed landscape | 1200x628px | TOFU | 2 variants | TB | | Launch-1 | |
| 3 | Story / Reels cover | 1080x1920px | MOFU | 2 variants | TB | | Launch-1 | |
| 4 | Carousel 5-7 slide | 1080x1080px | MOFU | 1 set | Cao | | Launch-3 | |
| 5 | Retarget static — BOFU | 1080x1080px | BOFU | 2 variants | Cao | | Launch-1 | |

## TikTok Ads
| # | Asset | Kich thuoc | Tang | So luong | Uu tien | Owner | Deadline | Trang thai |
|---|-------|-----------|------|----------|---------|-------|----------|------------|
| 6 | Thumbnail tinh | 1080x1920px | TOFU | 2 variants | Cao | | Launch-5 | |
| 7 | End card / CTA overlay | 1080x1920px | BOFU | 1 | TB | | Launch-3 | |

## Email / Zalo OA
| # | Asset | Kich thuoc | Muc dich | Owner | Deadline | Trang thai |
|---|-------|-----------|----------|-------|----------|------------|
| 8 | Email header banner | 600x200px | Broadcast | | Launch-3 | |
| 9 | Zalo OA cover | 1200x500px | Campaign | | Launch-3 | |

## Landing page / Website
| # | Asset | Spec | Muc dich | Owner | Deadline | Trang thai |
|---|-------|------|----------|-------|----------|------------|
| 10 | Hero banner | Full-width 1440px | Above the fold | | Launch-5 | |
| 11 | Product / service visual | 800x600px | Proof section | | Launch-5 | |
| 12 | CTA button set | SVG/PNG | Primary + Secondary | | Launch-5 | |

## Organic content
| # | Asset | Kich thuoc | Kenh | Owner | Deadline | Trang thai |
|---|-------|-----------|------|-------|----------|------------|
| 13 | Post teasing | 1080x1080px | FB Page | | Launch-1 | |
| 14 | Story teasing | 1080x1920px | FB/IG Story | | Launch-1 | |

Chinh sua so luong dong theo campaign thuc te — bang tren la khung goi y, khong phai bat buoc du 14 dong.

Timeline designer T-14 den D+1

Nhung timeline nay vao cuoi file asset list de designer va Leader cung theo doi:

Giai doan Moc Viec can xong Skill dung Ghi chu
Truoc launch T-14 Doc campaign brief + tao asset list nay 41 Khong bat dau design khi chua doc xong brief
Truoc launch T-13 Nhan copy da duyet tu Content 36/05 Copy phai approve truoc khi embed vao design
Truoc launch T-7 Concept MVP (toi da 30 phut) → Leader duyet 42/45/12 Khong vao production khi chua co approval
Truoc launch T-5 Asset phuc tap xong: landing page, video thumbnail 12/44 Deadline cung
Truoc launch T-3 Asset trung binh xong: carousel, banner set du kich thuoc 42/43 Deadline cung
Truoc launch T-1 Asset nhanh xong: static, story + final check, export dung spec, upload Drive 42/50 Khong de sot kich thuoc nao
Launch day Launch Standby — san sang lam quick asset 48 Phan hoi trong 2 tieng
Dang chay Khi co yeu cau Quick brief → nhan ban winner, thay 1 element 48 Lam trong 2-4 tieng
Sau campaign D+1 Nhan creative performance report, danh dau winner/loser trong asset list 21 Winner = base template ky sau
Sau campaign D+2 Repurpose winner ra kich thuoc con thieu, archive loser 50 Tranh lap lai creative fail
Sau campaign D+3 Cap nhat asset library tren Drive — Upload ca source file (link Canva), khong chi file export

Naming convention va folder

  • Ten file asset: [Campaign]_[Kenh]_[KichThuoc]_[Tang]_[Version]_[Status]
  • Vi du: KhoaHocQ3_FB_1080x1080_TOFU_v2_APPROVED.png
  • Status tag: _DRAFT (dang lam) / _REVIEW (cho feedback) / _APPROVED (da duyet) / _ARCHIVED (khong dung lai)
  • Folder Drive:
/[Brand]/Campaigns/[TenCampaign]/Assets/
  Working/    — file dang lam
  Final/      — file da duyet, chia subfolder theo kenh
  Archived/   — loser va file cu
  • Export dung format: JPG cho static, PNG cho transparent, MP4 cho motion.

Lien ket skill

  • 02-brief-chien-dich: nguon input — asset list doc tu campaign brief.
  • 42-brief-hinh-anh / 43-brief-carousel / 44-brief-video-editor / 45-brief-canva: sau khi co list, viet brief chi tiet cho tung asset.
  • 12-brief-landing-page: asset landing page trong list dung skill nay de brief + build.
  • 47-design-review: moi asset REVIEW → APPROVED phai qua review.
  • 48-quick-visual-brief: asset phat sinh khi campaign dang chay.
  • 50-asset-resize: khau resize du kich thuoc va repurpose winner sau campaign.

Checklist chat luong

  • Moi kenh dang chay deu co asset trong list — khong sot kenh nao
  • Moi tang funnel (TOFU/MOFU/BOFU) co creative rieng
  • Moi asset co kich thuoc cu the theo spec kenh
  • Moi asset co deadline cu the dat nguoc tu ngay launch (T-5 / T-3 / T-1)
  • Moi asset co owner va uu tien
  • Co moc concept MVP T-7 de duyet truoc khi lam full
  • Naming convention va folder Drive ghi ro trong file
  • Timeline T-14 den D+1 nhung vao file de theo doi
  • Copy can embed da co ke hoach duyet truoc deadline design
1---
2name: 41-campaign-asset-list
3description: "Dung khi campaign da chot huong va can biet phai thiet ke NHUNG GI — danh sach asset theo kenh kem kich thuoc, so luong, uu tien, nguoi lam, deadline dat nguoc tu ngay launch theo timeline T-14 den D+1 va quy uoc dat ten file. Kich hoat khi user nhac 'asset list', 'danh sach asset campaign', 'designer can lam gi', 'liet ke file thiet ke', 'campaign nay can bao nhieu anh', 'checklist design', 'khong biet con thieu asset nao'. Khong dung cho — brief chi tiet cho tung asset thi dung skill 42-brief-hinh-anh, 43-brief-carousel hoac 44-brief-video-editor; brief tong the chien dich cho ca team thi dung skill 02-brief-chien-dich; nhan mot master ra du kich thuoc thi dung skill 50-asset-resize."
4metadata:
5 version: 1.0.1
6 category: operations
7license: MIT
8triggers:
9 - "asset list campaign"
10 - "danh sach asset"
11 - "checklist design campaign"
12 - "liet ke file thiet ke"
13 - "designer can lam gi cho campaign"
14 - "len list asset"
15 - "asset can thiet ke"
16output: "File .md — bang asset list theo kenh kem deadline nguoc tu ngay launch, timeline designer T-14 den D+1, naming convention. Designer nhan la biet lam gi, khong can hoi lai."
17related:
18 - 02-brief-chien-dich
19 - 42-brief-hinh-anh
20 - 43-brief-carousel
21 - 44-brief-video-editor
22 - 45-brief-canva
23 - 47-design-review
24 - 48-quick-visual-brief
25 - 50-asset-resize
26---
27 
28# Danh Sach Asset Campaign
29 
30> Buoc dau tien cua design production: liet ke toan bo asset can lam truoc khi mo bat ky tool design nao. Doc campaign brief tu `02-brief-chien-dich` truoc — neu chua co brief, goi skill do truoc.
31 
32## Thu thap thong tin
33 
34Doc `.agents/product-marketing-context.md` va campaign brief neu co. Neu thieu, hoi toi da 4 cau:
35 
361. **Ten campaign + muc tieu chinh + ngay launch?** Lead / sale / awareness — va ngay launch chinh thuc (de dat deadline nguoc).
372. **Kenh chay?** Meta Ads / TikTok Ads / Zalo OA / Email / Landing page — co chay organic song song khong?
383. **Format nao?** Co video ads khong hay chi static? Co UGC / KOC content khong?
394. **Ai phu trach?** Designer nao nhan viec, da co brand guideline chua? (Neu chua, goi `46-brand-guideline` truoc.)
40 
41## Nguyen tac
42 
431. **Asset list truoc, tool sau.** Lam list truoc khi mo Canva/Figma — khong lam nguoc.
442. **Moi asset co deadline cu the.** Khong chap nhan "cang som cang tot".
453. **Moi tang funnel can creative rieng.** TOFU / MOFU / BOFU khong dung chung 1 asset.
464. **Thieu asset ngay launch = loi cua khau planning,** khong phai khau design. Moi thieu sot deu do khong len list tu dau.
475. **Update trang thai realtime** trong file nay de Leader theo doi khong can hoi.
486. **Brief thieu thong tin thi hoi ngay,** khong tu doan.
49 
50## Quy trinh
51 
52### Buoc 1 — Xac dinh kenh va format
53 
54Tu campaign brief, liet ke toan bo kenh dang chay va format tuong ung tren tung kenh (single image, carousel, story, video, email banner, landing page, organic post).
55 
56### Buoc 2 — Map asset theo funnel
57 
58Moi tang TOFU / MOFU / BOFU can creative rieng:
59 
60| Tang | Vai tro creative | Vi du asset |
61|------|------------------|-------------|
62| TOFU | Stop scroll, cham noi dau, awareness | Single image hook, thumbnail video, teasing post |
63| MOFU | Build trust, giai thich, proof | Carousel value, story series, banner case study |
64| BOFU | Chot chuyen doi, offer ro | Retarget static, end card CTA, landing page |
65 
66### Buoc 3 — Dat deadline nguoc tu ngay launch
67 
68| Do phuc tap | Vi du asset | Deadline |
69|-------------|-------------|----------|
70| Concept MVP (duyet truoc khi lam full) | Layout tho, draft concept | Launch - 7 ngay |
71| Phuc tap | Landing page, video, thumbnail video | Launch - 5 ngay |
72| Trung binh | Carousel, banner set day du kich thuoc | Launch - 3 ngay |
73| Nhanh | Static post, story | Launch - 1 ngay |
74 
75### Buoc 4 — Gan owner, uu tien, trang thai
76 
77Moi dong asset co: owner (ai lam), uu tien (Cao / Trung binh / Thap), trang thai (DRAFT / REVIEW / APPROVED / ARCHIVED). Asset gan launch + chan kenh chinh = uu tien Cao.
78 
79## Cau truc ket qua
80 
81Ten file: `campaign-asset-list-[ten-campaign]-[YYYYMMDD].md`
82 
83```markdown
84# Asset List — [Ten campaign]
85 
86## Tong quan
87| Hang muc | Chi tiet |
88|----------|----------|
89| Ten campaign | |
90| Ngay launch | |
91| Kenh chay | |
92| Tong so asset can lam | |
93| Designer phu trach | |
94| Brand guideline ap dung | [link file brand guideline] |
95 
96## Facebook / Instagram Ads
97| # | Asset | Kich thuoc | Tang | So luong | Uu tien | Owner | Deadline | Trang thai |
98|---|-------|-----------|------|----------|---------|-------|----------|------------|
99| 1 | Single image — Feed | 1080x1080px | TOFU | 2 variants | Cao | | Launch-1 | DRAFT |
100| 2 | Single image — Feed landscape | 1200x628px | TOFU | 2 variants | TB | | Launch-1 | |
101| 3 | Story / Reels cover | 1080x1920px | MOFU | 2 variants | TB | | Launch-1 | |
102| 4 | Carousel 5-7 slide | 1080x1080px | MOFU | 1 set | Cao | | Launch-3 | |
103| 5 | Retarget static — BOFU | 1080x1080px | BOFU | 2 variants | Cao | | Launch-1 | |
104 
105## TikTok Ads
106| # | Asset | Kich thuoc | Tang | So luong | Uu tien | Owner | Deadline | Trang thai |
107|---|-------|-----------|------|----------|---------|-------|----------|------------|
108| 6 | Thumbnail tinh | 1080x1920px | TOFU | 2 variants | Cao | | Launch-5 | |
109| 7 | End card / CTA overlay | 1080x1920px | BOFU | 1 | TB | | Launch-3 | |
110 
111## Email / Zalo OA
112| # | Asset | Kich thuoc | Muc dich | Owner | Deadline | Trang thai |
113|---|-------|-----------|----------|-------|----------|------------|
114| 8 | Email header banner | 600x200px | Broadcast | | Launch-3 | |
115| 9 | Zalo OA cover | 1200x500px | Campaign | | Launch-3 | |
116 
117## Landing page / Website
118| # | Asset | Spec | Muc dich | Owner | Deadline | Trang thai |
119|---|-------|------|----------|-------|----------|------------|
120| 10 | Hero banner | Full-width 1440px | Above the fold | | Launch-5 | |
121| 11 | Product / service visual | 800x600px | Proof section | | Launch-5 | |
122| 12 | CTA button set | SVG/PNG | Primary + Secondary | | Launch-5 | |
123 
124## Organic content
125| # | Asset | Kich thuoc | Kenh | Owner | Deadline | Trang thai |
126|---|-------|-----------|------|-------|----------|------------|
127| 13 | Post teasing | 1080x1080px | FB Page | | Launch-1 | |
128| 14 | Story teasing | 1080x1920px | FB/IG Story | | Launch-1 | |
129```
130 
131Chinh sua so luong dong theo campaign thuc te — bang tren la khung goi y, khong phai bat buoc du 14 dong.
132 
133## Timeline designer T-14 den D+1
134 
135Nhung timeline nay vao cuoi file asset list de designer va Leader cung theo doi:
136 
137| Giai doan | Moc | Viec can xong | Skill dung | Ghi chu |
138|-----------|-----|----------------|------------|---------|
139| Truoc launch | T-14 | Doc campaign brief + tao asset list nay | 41 | Khong bat dau design khi chua doc xong brief |
140| Truoc launch | T-13 | Nhan copy da duyet tu Content | 36/05 | Copy phai approve truoc khi embed vao design |
141| Truoc launch | T-7 | Concept MVP (toi da 30 phut) → Leader duyet | 42/45/12 | Khong vao production khi chua co approval |
142| Truoc launch | T-5 | Asset phuc tap xong: landing page, video thumbnail | 12/44 | Deadline cung |
143| Truoc launch | T-3 | Asset trung binh xong: carousel, banner set du kich thuoc | 42/43 | Deadline cung |
144| Truoc launch | T-1 | Asset nhanh xong: static, story + final check, export dung spec, upload Drive | 42/50 | Khong de sot kich thuoc nao |
145| Launch day | Launch | Standby — san sang lam quick asset | 48 | Phan hoi trong 2 tieng |
146| Dang chay | Khi co yeu cau | Quick brief → nhan ban winner, thay 1 element | 48 | Lam trong 2-4 tieng |
147| Sau campaign | D+1 | Nhan creative performance report, danh dau winner/loser trong asset list | 21 | Winner = base template ky sau |
148| Sau campaign | D+2 | Repurpose winner ra kich thuoc con thieu, archive loser | 50 | Tranh lap lai creative fail |
149| Sau campaign | D+3 | Cap nhat asset library tren Drive | — | Upload ca source file (link Canva), khong chi file export |
150 
151## Naming convention va folder
152 
153- Ten file asset: `[Campaign]_[Kenh]_[KichThuoc]_[Tang]_[Version]_[Status]`
154- Vi du: `KhoaHocQ3_FB_1080x1080_TOFU_v2_APPROVED.png`
155- Status tag: `_DRAFT` (dang lam) / `_REVIEW` (cho feedback) / `_APPROVED` (da duyet) / `_ARCHIVED` (khong dung lai)
156- Folder Drive:
157 
158```
159/[Brand]/Campaigns/[TenCampaign]/Assets/
160 Working/ — file dang lam
161 Final/ — file da duyet, chia subfolder theo kenh
162 Archived/ — loser va file cu
163```
164 
165- Export dung format: JPG cho static, PNG cho transparent, MP4 cho motion.
166 
167## Lien ket skill
168 
169- `02-brief-chien-dich`: nguon input — asset list doc tu campaign brief.
170- `42-brief-hinh-anh` / `43-brief-carousel` / `44-brief-video-editor` / `45-brief-canva`: sau khi co list, viet brief chi tiet cho tung asset.
171- `12-brief-landing-page`: asset landing page trong list dung skill nay de brief + build.
172- `47-design-review`: moi asset REVIEW → APPROVED phai qua review.
173- `48-quick-visual-brief`: asset phat sinh khi campaign dang chay.
174- `50-asset-resize`: khau resize du kich thuoc va repurpose winner sau campaign.
175 
176## Checklist chat luong
177 
178- [ ] Moi kenh dang chay deu co asset trong list — khong sot kenh nao
179- [ ] Moi tang funnel (TOFU/MOFU/BOFU) co creative rieng
180- [ ] Moi asset co kich thuoc cu the theo spec kenh
181- [ ] Moi asset co deadline cu the dat nguoc tu ngay launch (T-5 / T-3 / T-1)
182- [ ] Moi asset co owner va uu tien
183- [ ] Co moc concept MVP T-7 de duyet truoc khi lam full
184- [ ] Naming convention va folder Drive ghi ro trong file
185- [ ] Timeline T-14 den D+1 nhung vao file de theo doi
186- [ ] Copy can embed da co ke hoach duyet truoc deadline design
187 
View all files on GitHub →

Details

License
MIT
Stars on the repo
★ 599
Checked
Source
minhnv0807/ai-business-skills ↗
Creator
minhnv0807 · 150 listings
View creator

Similar skills

See all →

More from minhnv0807

SkillMarketing Plan Builderminhnv0807/ai-business-skills · by minhnv0807Dung khi can ke hoach marketing tong the cho mot ky — muc tieu, phan khuc, kenh, ngan sach, timeline, KPI va ma tran rui ro. Co ca che do ban day du va che do ke hoach 1 trang cho chu doanh nghiep nho. Kich hoat khi user nhac 'lap ke hoach marketing', 'ke hoach MKT', 'marketing plan', 'chien luoc marketing nam', 'plan quy toi', 'ke hoach 1 trang'. Khong dung cho — tinh nguoc ngan sach tu doanh thu thi dung skill 10-tinh-kpi-nguoc; phan bo ngan sach chi tiet theo kenh thi dung skill 61-budget-planning; brief mot chien dich cu the thi dung skill 02-brief-chien-dich.★ 599 GitHub starsSkillOverall Marketing Strategyminhnv0807/ai-business-skills · by minhnv0807Use when the user needs an overall marketing plan for a period — objectives, segments, positioning, channel mix, content direction, budget, timeline, KPIs, and a risk matrix, adapted to US, EU, SEA, or LATAM. Trigger on 'marketing plan', 'marketing strategy for next year', 'go-to-market roadmap', 'plan for Q3', 'we have no marketing plan', 'where should we spend next quarter'. Also use when a founder only says the business needs to grow and has no idea which channel to start with. Not for — one specific campaign, see `02-campaign-brief-global`; working backward from a revenue goal to spend, see `10-reverse-kpi-global`; splitting a budget across channels and months, see `61-budget-planning-global`; taking a brand new product to market, see `59-go-to-market-global`.★ 599 GitHub starsSkillContent Calendar Plannerminhnv0807/ai-business-skills · by minhnv0807Use when the user needs a monthly or weekly content calendar — posting schedule per channel, funnel ratio, content pillars, repurposing matrix, and an owner per slot. Trigger on 'content calendar', 'posting schedule', 'what should we post this month', 'editorial calendar', 'social media plan', 'we post randomly with no plan'. Also use when the user only says the team keeps running out of things to post. Not for — the brief for one specific post, see `36-content-brief-global`; the caption text itself, see `37-social-caption-global`; deciding next period content from last period data, see `40-next-content-plan-global`; a paid campaign timeline, see `02-campaign-brief-global`.★ 599 GitHub starsSkillContent Posting Scheduleminhnv0807/ai-business-skills · by minhnv0807Dung khi can lich dang bai cho ca thang — chot content pillar va ti le, xep bai theo ngay va khung gio, ma tran tai su dung noi dung, va gan muc tieu cho tung tru cot. Kich hoat khi user nhac 'lich noi dung', 'content calendar', 'thang nay dang gi', 'len lich dang bai', 'ke hoach content thang', 'phan bo noi dung'. Khong dung cho — brief tung bai truoc khi viet thi dung skill 36-content-brief; viet caption thanh pham thi dung skill 37-caption-social; lap plan ky sau tu data thi dung skill 40-next-content-plan.★ 599 GitHub starsSkillCampaign Execution Briefminhnv0807/ai-business-skills · by minhnv0807Dung khi can brief mot chien dich cu the cho ca team thuc thi — muc tieu, thong diep, deliverable, timeline phan cong theo tuan, gate duyet va ma tran rui ro. Kich hoat khi user nhac 'brief chien dich', 'ke hoach campaign', 'len brief cho team', 'chien dich thang toi', 'phan cong campaign', 'timeline chien dich'. Khong dung cho — ke hoach marketing ca ky thi dung skill 00-ke-hoach-mkt; danh sach asset can thiet ke thi dung skill 41-campaign-asset-list; giao viec cho tung nguoi thi dung skill 64-team-brief.★ 599 GitHub starsSkillCampaign Brief Frameworkminhnv0807/ai-business-skills · by minhnv0807Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`.★ 599 GitHub stars